Your App Store Optimization on autopilot.
The research-backed AI ASO team that creates, tests, learns, and scales your Google Play experiments while you sleep.
Just
PressPlayand watch your ASO run itself.
No credit card requiredSee your own app in action15-minute demo
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Automation + AI = Your ASO on autopilot
See how PressPlay handles the heavy lifting while you focus on strategy
PressPlayhelps youship tests while you sleepQueue, launch, and monitor experiments 24/7 under your rules.
Trusted by leading mobile publishers
What happens when publishers stop manual testing andPressPlay
From manual grind to autonomous growth
Four simple steps. No more spreadsheets. No more manual work. Just PressPlay.
Connect your app
Link Google Play Console and set your testing guardrails (5 minutes)
AI creates everything
Hypotheses, assets, and experiments generated from your app data
PressPlay
One click launches your autonomous ASO engine—dozens of tests running 24/7
Watch conversions soar
AI learns what works, scales winners, kills losers—automatically
Powered by Phiture's Research-Backed Framework
Our App Store Optimization CRO Loop — All data automatically flows in to build the strongest hypotheses, create appealing visuals, and test them 24/7
Research
AI automatically analyzes app data and market trends
Hypothesize
AI generates data-backed hypotheses autonomously
Brief
Automated creation of comprehensive creative briefs
Create
AI-powered generation of visuals and copy
Test
Automated deployment of experiments on Play Store
Measure
Automation monitors and increases testing pace 24/7
Research
AI automatically analyzes app data and market trends
Hypothesize
AI generates data-backed hypotheses autonomously
Brief
Automated creation of comprehensive creative briefs
Create
AI-powered generation of visuals and copy
Test
Automated deployment of experiments on Play Store
Measure
Automation monitors and increases testing pace 24/7
Automated A/B Testing for Google Play Store Listings
Run more experiments in a week than you used to in a quarter
iOS Product Page Optimization coming soon
Sky Warriors: Airplane Games
Wildlife Studios
In-app purchases
136K reviews
Downloads
Dominate the skies in explosive aerial combat!
About this app
Modern war jets flight simulator. Aircraft combat gun shooting battle game.
Google Play Store
Available Now
App Store
Coming Soon
GenAI Icon Testing
Find the icon that increases installs by 10-30%
AI Feature Graphic
Discover visuals that stop scrollers and drive downloads
Screenshot Order
Perfect your story flow for maximum conversion
AI Short Description Testing
Craft copy that turns browsers into users
Still testing manually?PressPlay instead.
Join publishers achieving 5-55% higher conversions on autopilot
15-minute demo with YOUR app · 30 days free · No manual work ever again